Application Developers Alliance

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Privacy Policy

Effective date April 12, 2012

Your privacy is important to the Application Developers Alliance (The Alliance). This policy discloses the information practices, including what type of information is gathered and tracked, how the information is used, and with whom the information is shared.
This privacy policy covers the site

The Alliance has been awarded TRUSTe's Privacy Seal signifying that this privacy policy and practices have been reviewed by TRUSTe for compliance with TRUSTe's program requirements including transparency, accountability and choice regarding the collection and use of your personal information. The TRUSTe program covers the website TRUSTe's mission, as an independent third party, is to accelerate online trust among consumers and organizations globally through its leading privacy trustmark and innovative trust solutions.

If you have questions or concerns or suggestions regarding The Alliance’s privacy policy, please contact:

Application Developers Alliance
1025 F Street NW
Suite 720
Washington DC 20004
Web site URL:
If you are not satisfied with our response you can contact TRUSTe here.

The Collection of Personal Data
Please be aware that most of our websites are available and open to you without having to provide any Personal Data (defined below). However, in order to access and use certain Application Developers Alliance properties and resources or parts of websites, we may request Personal Data from you, like your name, e-mail address, company name and telephone number (personally identifiable information or "Personal Data"). The Alliance uses this information to customize your experience as an Alliance member on our web site and provide you with a password to use these web sites, or for the purposes stated at the time of collection, such as participation in a promotion. You have the right to refuse to provide this information, however access to certain secure portions of the website(s) will not be provided.

By registering as an Application Developers Alliance member, you will be deemed to have consented to the use, transfer, export and retention of your Personal Data as set out in this privacy policy. Consequently, after registering, The Alliance may use this submitted information for the purposes for which you and the Alliance have intended and to provide you with additional information, such as alerting you to services that can assist you in your business. The Alliance will maintain Personal Data in a secure environment through a secure connection/encryption to ensure confidentiality.

We may also occasionally send news letters to our registered users. To unsubscribe from these newsletters please follow the directions in these emails.

The Alliance aims to ensure that any Personal Data held by the Alliance is accurate. You may update, delete or amend your Personal Data held by The Alliance by changing your member profile information on the site(s) for which you have registered as a member or by contacting the Alliance at:

We will share your personal information with third parties only in the ways that are described in this privacy statement.  We may provide your personal data to companies that provide services to help us with our business activities such as shipping your order or offering customer service. These companies are authorized to use your personal data only as necessary to provide these services to us.

We may also disclose your personal data as required by law, such as to comply with a subpoena, or similar legal process, when we believe in good faith that disclosure is necessary to protect our rights, protect your safety or the safety of others, investigate fraud, or respond to a government request, to any other third party with your prior consent to do so.

Collecting Domain Information
The Alliance also collects domain information (e.g. IP address and referring URLs) as part of its analysis of the use of this site. This data enables us to become more familiar with which customers visit our site, how often they visit and what parts of the site they visit most often. The Alliance uses this information to improve its web-based offerings. This information is collected automatically and requires no action on your part. We do not tie Personal Data to domain information, except as necessary to prevent abuse or fraud on our site.

Use of Tracking Technologies
Some Apps Alliance websites use "cookies," which are small files that the site places on your hard drive for identification purposes. A cookie is a piece of data that a Web site can send to your browser, which may then be stored on your computer as an anonymous tag that identifies your computer but not you. Cookies are used to better serve you when you return to the Web site. You should note that cookies cannot read data off of your hard drive. Your web browser may allow you to be notified when you are receiving a cookie, giving you the choice to accept it or not. By not accepting cookies, some pages may not fully function and you may not be able to access certain information on The Alliance websites.

This privacy policy covers the use of the tracking technologies by only and does not cover the use of cookies by any 3rd party.

The security of your personal data is important to us.  We follow generally accepted standards to protect the personal data submitted to us, both during transmission and once we receive it.  No method of transmission over the Internet, or method of electronic storage, is 100% secure, however.  Therefore, we cannot guarantee its absolute security. If you have any questions about security on our Web site, you can contact us at

Social Media Features and Widgets
Our Web site includes Social Media Features, such as the Facebook Like button and Widgets, such as the Share this button or interactive mini-programs that run on our site. These Features may collect your IP address, which page you are visiting on our site, and may set a cookie to enable the Feature to function properly. Social Media Features and Widgets are either hosted by a third party or hosted directly on our Site. Your interactions with these Features are governed by the privacy policy of the company providing it.

Public Forums
Our Web site offers publicly accessible blogs or community forums. You should be aware that any information you provide in these areas may be read, collected, and used by others who access them. To request removal of your personal information from our blog or community forum, contact us at  In some cases, we may not be able to remove your personal information, in which case we will let you know if we are unable to do so and why.

Links to Other Web Sites  
Our Site includes links to other Web sites whose privacy practices may differ from those of The Alliance. If you submit personal data to any of those sites, your information is governed by their privacy policy. We encourage you to carefully read the privacy policy of any Web site you visit.

Your Rights
You may have a legal right to a copy of all the personal data about you held by the alliance. If you wish to obtain a copy of particular information provided to the alliance, or if you become aware the information is incorrect and you would like us to correct or delete it, contact us at

We will retain your information for as long as needed to provide you services. If you wish to request that we no longer use your information to provide you services contact us at We will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.

The Application Developers Alliance reserves the right to change, modify or update this policy at any time, so please review it frequently. If we make material changes to this policy, we will notify you here by means of a notice on our home page.